content marketing

What is Content Marketing?

Content marketing is an SEO term referring to the creation and sharing of custom content with the intent to increase leads, build brand awareness, promote interest and engagement on social media, and attract links to your website. Not only are people impressed with good content; Google’s algorithm is programmed to reward it. When your websites’ content is updated on a regular basis, your entire website is more likely to rank highly on a search engine.

Content marketing is a powerful tool for SEO and continues to grow in popularity. As new Google and Bing algorithm updates emerge and as search engines get better at detecting spammy SEO tactics, it’s in a business’s best interests to create quality content designed around the user.

Custom Content for Your Company Blog

We advocate the use of blogs as a means of keeping the content on your website fresh and unique. Blogs can provide useful information to your customers and drive traffic to your website if you utilized correctly. As a business owner, we know you don’t have time to sit down and write out all of the information you’ve gathered over the years. That’s why we will write and manage your company’s blogs to ensure the most engaging user experience for your site.We will integrate these blogs directly into your website and share it with your followers on social media, giving you fresh content for your website without all of the heavy lifting.

Blogs are written in a style that is easily understandable for your customers and support your business’s products or services. All articles will be keyword optimized for search engines.